Senior Digital Marketing Manager
An independent trade book publishing company has asked Think Selection exclusively to find a Senior Digital Marketing Manager to lead its fiction marketing, with a particular focus on social media and digital marketing campaigns.
This is a great opportunity to join a successful and growing publisher with a strong list of commercial fiction. You’ll play a key part in increasing the visibility of authors and books online, building the company’s profile across digital platforms, and running imaginative campaigns that connect with readers. The role offers variety, responsibility and the chance to work in a supportive and collaborative team environment.
You’ll plan and deliver campaigns that increase the visibility of the company’s books, reach new readers through targeted digital marketing activity, and support online and high street sales.
Reporting to the Sales & Marketing Director, you’ll oversee the company’s social media activity across Instagram, TikTok, Facebook and other platforms. This will include scheduling posts, commissioning and producing content, monitoring campaign performance, and responding to interactions to maintain an active online presence for authors and the company’s brand.
You’ll create digital assets such as videos and graphics, and work with influencers and book bloggers to extend the reach of campaigns. You’ll also prepare toolkits and digital materials for international partners and support trade marketing by producing campaign resources for retailers.
The ideal candidate will have proven experience in digital marketing, an in-depth knowledge of social media platforms and trends, and experience creating and managing content calendars.
You’ll be confident using analytics to guide strategy and measure results. Strong copywriting skills, excellent organisation and experience of managing influencer activity are also important for the role.
A competitive salary and benefits package are offered. This is a full-time, permanent position based in central London, with hybrid working of a minimum of three office days per week.
For more details, in confidence, please send your CV and current salary or expectations to Danny Parnes at Think Selection – danny@thinkselection – or call for an exploratory chat on 07958 208817. Many thanks.